Monday, November 3, 2014

3 Things You Need to Do Now to Help Your Business Avoid the Impact of Disaster

Posted by Cindy Bates Vice President,
Microsoft U.S. SMB group

October is a time when many small business owners in areas vulnerable to extreme weather like hurricanes and tropical storms are bracing for the worst-case scenario, but small businesses everywhere need to consider whether they are ready for the unexpected.

According to the US Federal Emergency Management Agency (FEMA), 40 percent of businesses hit by a disaster never reopen. And another 25 percent close within two years. These are very jarring, yet real, statistics to think about when we’re talking about the future of your business.

Here in Seattle, we’re more likely to be concerned with earthquakes or flooding than hurricanes, but there’s another type of disaster, the kind that’s virtual instead of physical, which unfortunately means no city is immune. Technology disasters like system failures or hacking can be devastating to businesses of all sizes and contrary to popular belief, small businesses can be targets for cyberattacks.

Fear not. Modern technology can act as an insurance policy, assuring business continuity against even the most dangerous of threats. Follow the three tips below to help your business avoid or quickly recover from any disaster, whether it’s technology or weather-related.

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